interactive
Management in Practice
M
Role
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Research
Visual research
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Design
responsive website and emails
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Development
responsive emails
What
MiP short for Management in Practice is a responsive site. The redesign of MiP places emphasises on objects and concepts that are important in the field of healthcare management.
A field that could be very austere highlights concepts and objects relevant to them to bring some levity.
The previous MiP site was dated in structure and information. It didn't have any optimisation in place to adapt particularly for mobile devices. Which is expected and is being used more and more every day. The inaccessibility on smaller devices plays a role in the accessibility of the site and is thus more likely to turn users off.